January 18, 2017

Digital Media Analytics Coordinator

Are you hoping to start a career in Digital Media/SEM Analytics? Our Digital Media Analytics team is seeking a Digital Media Analytics Coordinator, who will work under the supervision of seasoned pros to provide regular reports, analysis and insights for a variety of paid digital media campaign tactics, including paid search, display, mobile, video and social.Read full post...

December 6, 2016

For the Second Consecutive Year, ab+c Earns Five Recognitions in the Annual MarCom Awards

Wilmington-based agency shines during international creative competition, taking home two platinum awards and one gold award among others

2016-marcomlogoWILMINGTON, Del., December 6, 2016—ab+c (Aloysius Butler & Clark), one of the region’s largest full-service marketing communications agencies, emerged as a five-time winner at the 2016 MarCom Awards. Read full post...

Five Steps to Turn Your Employees into Business-Building Ambassadors

BRANDWhether your organization is large or small, it can benefit from greater awareness, more leads and higher sales by unleashing the power of your employees to serve as business-building brand ambassadors. Your employees have their own network of friends and potential referrals with whom they can share your brand and marketing messages and stories. Employees can also act as emissaries on social media and provide a layer of authenticity and internal credibility that builds trust with your prospective and current customers.Read full post...

November 7, 2016

Is Digital Media the Next Political Battleground?

By Erin Mulrooney, Ashley Shuey and Megan Egan

Erin Mulroney, Ashley Shuey, Megan Egan

No matter where you fall on the political spectrum, the 2016 presidential election has been entertaining, unconventional and thought-provoking, with much owed to online media—and social media in particular. And as we take a look at the election through the digital media lens, it begs the question: Does the trick to attaining the highest office in the land have anything to do with winning the battle on social media?Read full post...

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October 14, 2016
October 13, 2016

Dungarvin Recruitment Marketing Campaign

DungarvinFounded in St. Paul, Minnesota, in 1976, Dungarvin is a national organization of privately owned companies that are dedicated to providing high-quality, community-based support to people with varying needs. Currently, Dungarvin employs over 4,000 people who provide support to more than 4,000 individuals across 14 states. Read full post...

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October 4, 2016
October 3, 2016
September 22, 2016

Paxton Mittleman and Kristen Mulvihill join ab+c as Fall interns

Paxton MittlemanPaxton Mittleman – PR Intern
Paxton is currently a senior at the University of Delaware studying mass communications with minors in advertising, English and entrepreneurial studies. She is the Vice President of External Affairs for the Public Relations Student Society of America (PRSSA) Delaware chapter, a Social Media Leader for the Social Media Ambassador program and a sister of Gamma Sigma Sigma. Paxton is interning with the PR department at ab+c and is looking forward to building on her prior professional experiences. When Paxton is not in class, she can be found enjoying the outdoors, traveling or listening to music.Read full post...