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January 2016

Office of Highway Safety Winter Campaign

FB_Post_snowydrivingWinter: It can be the most wonderful time of the year, but it can also be the most dangerous—especially on the road. ab+c works with the Delaware Office of Highway Safety (OHS) throughout the year to make drivers and pedestrians aware of the state’s laws along with the dangers of speeding, driving under the influence, distracted driving and the like. However, the holiday seasonRead full post...

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January 2016
21
December 2015

David Michael & Co. Selects ab+c Creative Intelligence for Marketing Needs

Paul Pomeroy, Steve Merino, Justin Windheim, Scott Bille and Craig Brown touring the facility, beard nets and all.

Paul Pomeroy, Steve Merino, Justin Windheim, Scott Bille and Craig Brown touring the facility, beard nets and all.

Philadelphia, PA—ab+c Creative Intelligence has been selected by David Michael & Co. to be the sole agency that will support in-house marketing efforts. A leading flavor company, David Michael—known in the industry as DM Flavors—has a rich tradition of industry-leading ideas and innovations. ab+c—working together with the DM Flavors marketing team—will help to continue that tradition. David Michael chose ab+c for its depth of experience and proven capabilities through a variety of marketing tactics. The company will rely on ab+c’s abilities for everything from creative and digital to PR and social media.Read full post...

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December 2015

A is for Accountability, B is for Brilliance…

ab+c Creative Intelligence employee recognition winners

Latest employee recognition winners: Penny, Justin, Jonathan (calling in from our Philly office) and Cheryl

Each quarter we hand out recognition awards for accountability, brilliance, innovation and collaboration (get it? ab+c). Coworkers enter peers who have gone above and beyond to show one of these four attributes, and a committee chooses the winners. We announced our third-quarter winners this morning. Here’s a little inside scoop as to why they won.Read full post...

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14
December 2015

ab+c Creative Intelligence Establishes Major Presence in Philadelphia

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Mayor Michael Nutter joined the managing directors of ab+c’s Philadelphia office and ab+c’s managing directors to cut the ribbon officially opening ab+c’s new Center City office.

PHILADELPHIA, PA (December 14, 2015)—ab+c Creative Intelligence, one of the region’s oldest full-service marketing communications agencies, recently made a major commitment to expand its footprint in Philadelphia to help build its presence in the Mid-Atlantic marketplace. ab+c officially opened its Center City Philadelphia office at 1429 Walnut Street with a major celebration on December 2 and a ribbon-cutting featuring Mayor Nutter and other city officials.

“Over the past several years, we’ve found our client base growing significantly beyond our home base of Wilmington, and the time was right for us to establish a strong presence in the Philadelphia region,” said John Hawkins, ab+c’s founder and CEO. “We took a full floor in an exciting historic office building downtown in the heart of the City Read full post...

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11
November 2015

ab+c Creative Intelligence Receives Five Honors in the 2015 MarCom Awards

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From a pool of approximately 6,500 entries, ab+c Creative Intelligence emerged a winner five times in the 2015 MarCom Awards, an annual, international creative competition for marketing and communications professionals. Entries for this year’s competition were submitted from business and communications firms from all 50 U.S. states, Canada and more than 30 other countries. ab+c took two top platinum prizes, two second-place gold prizes and an honorable mention.Read full post...

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22
October 2015

Caity Smith joins Account Services Department

Caity-Smith

Caity Smith

We are excited to announce that Caity Smith has been hired full-time as an Account Project Coordinator. Caity joined ab+c as an intern in the Account Services department in June 2015 and quickly proved to be a valuable asset to the agency. She graduated in May 2015 from the University of Delaware, where she earned an honors degree in mass communication and advertising. Caity will work mostly with the healthcare team, providing support to the account supervisors. She also will work with some of the agency’s state clients on various campaigns.Read full post...

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07
October 2015

University of Virginia Medical Center Chooses ab+c Creative Intelligence for Recruitment Marketing

UVA Medical Center has called ab+c in to provide recruiting , digital and traditional marketing tactics.

UVA Medical Center has called ab+c in to provide recruiting , digital and traditional marketing tactics.

The University of Virginia (UVA) Medical Center has selected ab+c Creative Intelligence, a full-service marketing communications agency, to assist it in recruitment marketing and media efforts. UVA joins the agency’s roster of healthcare clients that rely on strategic thinking and creative communication to recruit top talent. ab+c will provide direct recruitment, digital and traditional marketing tactics to support the client in recruiting nurses, pharmacists, dialysis technicians, IT staff and other key associates as the organization grows to meet the demand of its community.Read full post...

24
August 2015

ab+c Creative Intelligence Wins Eight Digital Health Awards

Wilmington, Del.—ab+c Creative Intelligence was an eight-time winner at the 17th annual Digital Health Awards. The competition, organized twice yearly by The Health Information Resource Center (HIRC), features 80 categories that honor the world’s best digital health resources. Classifications are: Web-based Digital Health; Mobile Digital Health Resources; Personal Digital Health Devices/Wearables; Digital Health Media/Publications; Digital Health—Social Media; and Connected Digital Health. ab+c won gold, silver, bronze and merit awards for various digital advertisements, website designs, rich media and social media content.

“The Heroin Trap” website won gold—the highest award—in the category of Interactive Content/Rich Media for Web-based Digital Health. AtlantiCare’s “Well 4 Life” also received a gold award for Digital Health Curation in the same classification.Read full post...

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July 2015

Stamford Health System Selects ab+c Creative Intelligence as Agency of Record

StamfordHealth_LogoWilmington, DE—ab+c Creative Intelligence has been named the agency of record for Stamford Health in Stamford, Connecticut. As a leading healthcare provider in southwestern Connecticut, Stamford Health will leverage ab+c’s experience to launch its new brand and the opening of its new hospital through comprehensive advertising and marketing programs.Read full post...

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