Digital Media Buyer
AB&C is looking for a Digital Media Buyer to join our expanding media team. You will develop and execute innovative online and offline marketing campaigns that include SEM, display, retargeting, paid social, email, lead-gen, direct and more. In your role, you’ll work to identify target audiences, establish KPIs and track performance, optimize, measure, analyze and adjust ongoing campaigns for a diverse client list. The successful candidate will have three to five years of hands-on experience developing, executing and optimizing paid media campaigns for search, display and paid social, as well as hands-on work with Google AdWords, FB Business Manager, Bing and other platforms, coupled with a deep understanding of Analytics. You will be responsible for all aspects of campaign management, including developing plans, presenting them to clients for approval, securing accurate contracts/orders, monitoring self-serve budgets, approving invoices, actualizing billing and flowcharts, creating UTMs and traffic assets, and working with a team to deliver formal monthly reporting. If you know digital, are thrilled by audience targeting and measurement, and like to roll up your sleeves and get busy, consider joining the media team at AB&C.
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