November 6, 2017

AB&C Wins 16 MarCom Awards in the 2017 Competition

WILMINGTON, Del. — Nov. 6, 2017 — Aloysius Butler & Clark (AB&C), one of the region’s largest full-service marketing communications agencies, was awarded 16 MarCom Awards in the 2017 competition, including five Platinum and six Gold awards.

This year, the annual awards program—an international creative competition that recognizes outstanding achievement by marketing and communications professionals—received close to 6,000 entries from some of the top corporate marketing and communications departments, advertising agencies, PR firms, design shops, production companies and freelancers in the world.

MarCom’s esteemed panel of judges from the Association of Marketing and Communications Professionals recognized several AB&C campaigns for their creative excellence. The agency received five Platinum awards, six Gold awards and five honorable mentions. In the past, about 15 percent of entries won Platinum, the top award, and around 20 percent took home the Gold.

“Our work was judged alongside entries from Fortune 500 companies and huge media conglomerates, not to mention estimable agencies of all sizes worldwide,” said Paul Pomeroy, president of AB&C. “Our entire team is very proud that our work stood apart in this creative arena. While these awards demonstrate our creativity, they also speak to the relationships we nurture with our clients, as well as with each other. These relationships—our ability to understand client needs, leverage individual talents and motivate target audiences—form the foundation of our award-winning creative.”

AB&C received the following MarCom Awards:

Platinum

“Slow Down. Arrive Alive DE.”
Video/Audio, Audio/Radio, PSA
Delaware Office of Highway Safety

“Click It or Ticket Delaware”
Video/Audio, Radio, PSA
Delaware Office of Highway Safety

“Click It or Ticket Delaware”
Video/Audio, Digital Video Creation, Animation
Delaware Office of Highway Safety

AB&C Website
Digital Media, Mobile App/Web, Mobile Website Company
Aloysius Butler & Clark
abccreative.com

AB&C Website
Digital Media, Website, Marketing, PR, Advertising Agency
Aloysius Butler & Clark
abccreative.com

Gold

“Help Is Here Delaware”
Video/Audio, Video/Film, Nonprofit
Delaware Division of Public Health

“Help Is Here Delaware”
Digital Media, Website Element, Home Page
Delaware Division of Public Health
HelpIsHereDE.com

“Drive Sober. Arrive Alive DE.”
Digital Media, Social Media, Social Video
Delaware Office of Highway Safety

“Help Is Here Delaware”
Digital Media, Website, Nonprofit
Delaware Division of Public Health
HelpIsHereDE.com

“Motivate the First State”
Digital Media, Website, Government
Delaware Division of Public Health
www.jackchallenge.org

“Manahawkin Grand Opening Invitation”
Print Media, Direct Marketing, Postcard
AtlantiCare

Honorable Mention

“Type 2 Get Cancer”
Video/Audio, Television (Broadcast & Cable), PSA Campaign
Delaware Division of Public Health

“Walk Smart. Arrive Alive DE.”
Digital Media, Social Media, Social Video
Delaware Office of Highway Safety

Delaware Lottery Website
Digital Media, Website, Redesign
Delaware Lottery
delottery.com

AB&C Holiday Card
Digital Media, E-Communication, Digital Holiday Card
Aloysius Butler & Clark
holidaycardbycommittee.a-b-c.com

Manahawkin ‘Now Open’ TV
Video/Audio, Digital Video Creation, Animation
AtlantiCare

About Aloysius Butler & Clark (AB&C)

AB&C is a 46-year-old full-service marketing communications agency with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania. Established in business-to-business and consumer marketing, the agency brings creative intelligence to local, regional, national and international accounts in a variety of industries. Adweek recently selected the agency as one of its 50 “Top Shops” in the nation.

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