March 26, 2015

Rush University Medical Center Taps ab+c Creative Intelligence for Recruitment Marketing

Rush has been part of the Chicago landscape longer than any other healthcare institution.

Rush has been part of the Chicago landscape longer than any other healthcare institution.

BLOOMSBURG, PA—ab+c Creative Intelligence, a full-service marketing communications agency, has partnered with Rush University Medical Center (Chicago) on its physician recruitment efforts. The agency’s assignments include constructing a physician recruitment website and providing direct marketing strategy.

“The physician population at Rush continues to grow,” says Shawn Kessler, senior strategist at ab+c. “Our recruitment marketing team will help make Rush the employer of choice for physicians in every specialty and subspecialty of care.”

Rush boasts a 664-bed academic medical center, a medical staff of more than 800 and the highest recognition in nursing—Magnet® status. With a 175-year history, Rush has been part of the Chicago landscape longer than any other healthcare institution in the city.

ab+c Creative Intelligence is a 44-year-old full-service marketing communications agency with offices in Wilmington, Delaware, Philadelphia, and Bloomsburg, Pennsylvania. Established in business-to-business and consumer marketing, the agency brings creative intelligence to local, regional, national and international accounts in a variety of industries. Adweek selected the agency as the “Top Shop” in Delaware.

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