March 28, 2019

Systems Administrator

All systems are GO in our search for a new Systems Administrator. We’re looking for a computer whisperer who can keep our equipment humming, not smoking. Sound like you? Want to manage and maintain our servers, networks, phones, printers and workstations? Read full post...

March 6, 2019

Media Buyer/Planner

Responsible for development, negotiation, implementation, tracking, and optimization of media campaigns including most or all of the following: local broadcast, print, outdoor, transit, direct mail, online display banners, online video, site-direct buys, ad network buys, behavioral targeting, rich media, mobile, and paid search. Will handle assigned client list from A-to-Z: analysis, strategy, planning, execution, budget allocation and tracking, billing and results.
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March 6, 2019

Media Coordinator

The Media Coordinator assists the media department in a variety of ways, while also managing day-to-day activities for assigned accounts. Media Coordinator will further develop core media responsibilities through training from the media team. These responsibilities include but are not limited to digital analytics reporting, traditional and digital media planning and placement, negotiation, media research, campaign management, and billing management.
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February 18, 2019
January 22, 2019
January 11, 2019

Refine Your Brand. Retain Your Talent.

After 18 years, the unemployment scales have finally tipped, and we’re seeing more available jobs than unemployed individuals. According to the Wall Street Journal’s Eric Morath, “U.S. job openings rose to 6.7 million at the end of April [2018], compared with the 6.3 million Americans who were unemployed.” It’s the first time this has happened since the U.S. Department of Labor began keeping records of such statistics in 2000.

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November 8, 2018

Digital Marketing: So Many Lessons Learned

While many healthcare providers have been late adopters of digital marketing (as compared to other industries), it is fair to say that, as of 2018 it is now a cornerstone of most healthcare marketing programs. And that prominence comes from success and lessons learned—some good, some not so good—about both general and digital marketing.

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Dashboards: More than Keeping Score

Marketing dashboards are an essential deliverable for any marketing team. Senior leaders want to know what they are getting for their investment in marketing, and how marketing will advance their strategic plan. And for marketers, it is important to document how effective you were in achieving your stated goals. So, where to begin?

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